Microkhan by Brendan I. Koerner

The Wages of Transparency

August 8th, 2012 · No Comments

Techno-pessimists have long argued that the democratization of media will not shame elites into better behavior, but will rather make them more cautious about conducting their dirty business behind well-secured doors. The Euthanex AgPro, which is marketed as “the ultimate humane CO2 solution” for the dispatching of pigs, provides one small data point in favor of that viewpoint:

At VAST, we realized that blunt force trauma was not viable in this age of potential Youtube exposure. We also realized that homemade CO2 systems had many problems. We wanted to design a product that was humane, efficient, worker friendly and eliminated negative variables. In short, we would only accept the best possible solution.

As an enthusiastic devourer of swine, I find this a bit disconcerting. Why shouldn’t we be exposed to the brutality of our gustatory choices? I don’t think carnivores will find such visual evidence as off-putting as Big Agriculture fears. It wasn’t all that long ago, after all, that no human could eat meat without having to hack off a chunk of wooly mammoth with their stone blade. I’m not sure why modern businesses think we need to be entirely divorced from that process.


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